In 2007, some 3.3 million trademark applications were filed worldwide reflecting a 1.6% increase over 2006. Preliminary data available for 2008, however, point to a possible decrease in trademark applications.
China received over one-fifth of all trademark applications filed in 2007 and the USA received nearly one-tenth of such applications, followed by Japan and the ROKorea.
Global trademark registrations rose in 2007 to approximately 2.2 million, representing a 6% growth rate. Increased registration activity in Brazil is largely responsible for the stronger growth in 2007 compared to the previous year.
Residents of China and the USA each accounted for around 11% of global trademark registrations in 2007. However, only a small proportion of trademarks registered by residents of China are protected in other jurisdictions, whereas about 43% of trademarks registered by US residents are protected abroad. Non-resident applicants accounted for some 35% of trademarks registered worldwide.
In 2007, around 16.4 million trademarks were in force worldwide with Japan and the USA together accounting for around one-fifth of these, followed by France and Germany, each having around 1 million trademarks in force. Approximately 125,000 of the trademarks in force in 2007 were first registered prior to 1960, reflecting their sustained commercial value. -WIPO